The Counsel Management System (CMS) positions Counsel Corporation for growth by setting clear goals and ensuring that Counsel and its businesses function with rigour and discipline. The existence of consistent processes throughout the entire organization allows for successful, expeditious integration of acquisitions.

Central to the culture of Counsel, the CMS incorporates strategic planning and deployment, plus performance management and improvement. The process enables individual businesses within Counsel to function efficiently and productively, and ensures accountability across all Counsel businesses, management and personnel.